What now?

The Sandbox may be over, but my work as a startup entrepreneur is just beginning. The past three months feel like a surreal, frenetic blur. They were very real and quite invaluable. I took an abstract idea and found a way to turn it into a viable business with tangible products. I even worked with…

Fake it ’til you make it

I went to an extra Sandbox session this morning. I went into the session thinking that it was about fundraising, but the more appropriate title would be “Pitch Practice and Ego Destroyer.” I came home with a hopeless feeling in my heart, heaviness in my chest, and a lump in my throat. You will feel…

Perfect Pitch

Last night was the much anticipated, anxiety inducing Mid-Pitch for the Merrimack Valley Sandbox Winter Accelerator Program. I spent the better part of the day and week before reflecting and revising my pitch outline. A challenge with selling songwriting products is finding ways to describe something that can be rather abstract and difficult to explain…

Pitch and Pivot and Pitch—Repeat!

I stood up last night in front of a group of entrepreneurs and pitched my business. I had just come up with a new idea for a way to package my product the night before. This shift is what I have heard referred to in my class as a pivot—a change in business plan, product,…